My Story My House Campaign Launches!

April 3, 2018

In celebration of our newest addition to The House Collective portfolio, The Middle House, Shanghai, we are thrilled to unveil our latest campaign, My Story My House. 

The House Collective has proudly collaborated with three highly talented individuals with three very distinct stories to tell. Frank Chou, renowned product designer; Masha Ma, award-winning fashion designer and Peiyu Wang, acclaimed Peking opera artist; each gifted in their respective fields, share their experiences and how they’ve drawn and cultivated their own inspirations from The Houses.

 

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For those of you that don’t know, The House Collective by Swire Hotels is our group of refined hotels, each unique to their own and artfully designed, creating a space that mirrors and reflects the surrounding environment and culture. Though all respectfully different, the individual Houses, which include The Opposite House, Beijing; The Upper House, Hong Kong; The Temple House, Chengdu and The Middle House, Shanghai, all encompass the same philosophy; impeccable modern luxury with warm, friendly and efficient service.

tthThe Temple House, Chengdu

 

tmhlowresThe Middle House, Shanghai

*temp*The Opposite House, Beijing

*temp*The Upper House, Hong Kong

Here's a sneak peek of My Story My House.

 

Join the campaign and get inspired!

Scan the QR code below to follow The Middle House WeChat account for a chance to win some fabulous prizes.

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So, what's your story?

The Middle House, Shanghai

Located in the heart of Shanghai, The Middle House, Shanghai, is a mark of elegance within one of Asia’s most sophisticated cities. Generously housing 111 rooms and 102 residences, it is the fourth iteration of The House Collective's philosophy of intimate luxury, delivered through highly-personalised services.

 

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Don't forget to follow our journey on our social media channels:

Instagram
Facebook
Weibo
WeChat ID: The_Middle_House
Youtube

CULTURE, HAPPENINGS
##TheMiddleHouse, #beijing, #chengdu, #HongKong, #MyStoryMyHouse, #Shanghai, #swirehotels, #TheHouseCollective, #theoppositehouse, #thetemplehouse, #TheUpperHouse
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